Comments on: Internet Evangelism Idea #11: An Effective Brand https://www.ourchurch.com/blog/internet-evangelism-idea-11-an-effective-brand/ A look at how trends in communication technology impact individuals and organizations. Tue, 07 Feb 2023 18:21:17 +0000 hourly 1 https://wordpress.org/?v=6.7.2 By: New Series: 20 Ways to Share Your Faith Online « Christian Web Trends Blog https://www.ourchurch.com/blog/internet-evangelism-idea-11-an-effective-brand/#comment-211379 Thu, 22 Apr 2010 18:33:47 +0000 https://www.ourchurch.com/blog/?p=1753#comment-211379 […] An Effective Brand by Brett Borders […]

]]> By: Brett https://www.ourchurch.com/blog/internet-evangelism-idea-11-an-effective-brand/#comment-210127 Fri, 16 Apr 2010 23:31:06 +0000 https://www.ourchurch.com/blog/?p=1753#comment-210127 Thanks, guys. It's a controversial topic, I realize. Appreciate you giving me the soapbox and hearing me out.

]]> By: ScottWAyres https://www.ourchurch.com/blog/internet-evangelism-idea-11-an-effective-brand/#comment-210108 Fri, 16 Apr 2010 21:04:34 +0000 https://www.ourchurch.com/blog/?p=1753#comment-210108 Great post! As someone who worked for a bunch of churches and is now volunteering to run social media for my church (cheap plug:http://www.thrivefacebook.info ) your point about avoiding "church talk" is so true. I follow alot of churches online to see what they are doing and etc. It it seems many of them are simply using social media as an extension of the church bulletin.. Sure you need to make announcements every now and then, but you also need to get people talking.

I'm amazed on our fan page how our most talked about strings are things dealing with American Idol, favorite restaurants and etc. Say something about church and you get a few "Amens" but post something that you were shocked Katie got voted from Idol and get a 30 comment long string!!

Scott

]]> By: PaulSteinbrueck https://www.ourchurch.com/blog/internet-evangelism-idea-11-an-effective-brand/#comment-210102 Fri, 16 Apr 2010 20:14:12 +0000 https://www.ourchurch.com/blog/?p=1753#comment-210102 Brett, thanks for the post. I think your right that there are people who take offense at the idea of a church "marketing" itself or the gospel. But it is important to note that whether you are aware of it or not, your church has a brand.

Every interaction people have with people who are a part of your church contributes to the idea of what kind of a church it is. Are they cold & judgmental or loving & accepting?

Every interaction people have with your website contributes to your church's brand. Does it give the impression that your church is about buildings and programs or about people? Is it about the church members or is it about helping visitors connect?

]]> By: Tweets that mention Internet Evangelism Idea #11: An Effective Brand « Christian Web Trends Blog -- Topsy.com https://www.ourchurch.com/blog/internet-evangelism-idea-11-an-effective-brand/#comment-210051 Fri, 16 Apr 2010 13:08:24 +0000 https://www.ourchurch.com/blog/?p=1753#comment-210051 […] This post was mentioned on Twitter by OurChurch.Com. OurChurch.Com said: Internet Evangelism Idea #11: An Effective Brand (by @brett_borders) #IEDay #IEWay http://bit.ly/9fuWA0 […]

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