Google’s share of the U.S. search market grew slightly in September (vs August) from 66.4% to 66.7% according to comscore‘s most recent report. Their gains appear to have come at Yahoo’s expense, which lost 0.6%. Ask also gained 0.3%.
These gains continue to extent Google’s lead over Bing/Yahoo (Bing supplies the search results for Yahoo’s organic search). At one point, Bing/Yahoo had over 30% of the market share, but now they have dropped down to only 28.7%.
What do you think?
- Can anyone unseat Google as the biggest search engine in the U.S.?
OurChurch.Com Director of Marketing Services
Kurt serves as OurChurch.Com’s Director of Marketing Services, bringing over 20 years of expertise in search marketing, and has developed numerous marketing services and served hundreds of churches, schools, ministries, and businesses.
He has authored more than 500 articles on the subject, contributing to platforms like the Christian SEO Guys blog and Church Marketing University, and is an active participant on LocalSearchForum.com.
In addition to his professional accomplishments, Kurt is an ordained minister, serving as pastor at Faith Lutheran Church in Wesley Chapel, FL, demonstrating his commitment to both faith and community. He holds a Bachelor’s Degree and a Master’s Degree from Georgia Southern University. He also holds a Specific Ministry Pastor Certificate and a General Pastor Certificate from Concordia Seminary.
2 Comments
I tend to think once your name becomes a verb in people's minds ("google" it), it's hard for others to compete. But it can happen. It just may be awhile.
That's interesting. Yahoo was the dominant search provider for a long time before Google came along, yet I don't recall anyone every talking about "Yahooing" something. It certainly helps your brand if people turn it into a verb or use it synonymously with the product (e.g. "hand me a Kleenex").