Google Analytics is a fantastic – and free – tool which provides lots of important data about how people are getting to your website and what they’re doing once they get there. We strongly recommend every web administrator install Google Analytics so you can see how the number of visitors changes over time, which pages on your site are most popular, which search phrases people are using to find your website, and how effective your marketing campaigns are.
In this video we show you how to use Google Analytics to learn where your website visitors are coming from.
Are you using Google Analytics? Do you know where your website visitors are coming from?
Co-founder & CEO, OurChurch.Com
Paul has been the CEO of OurChurch.Com since its founding in 1996, combining his passion for faith and technology to lead the organization.
An accomplished writer, Paul has authored over 2,000 articles on faith and technology, featured on platforms like ChurchLeaders.com, The JoyFM, and his personal blog, LiveIntentionally.org.
Beyond his professional achievements, Paul serves as an elder at Journey Community Church and is deeply engaged in his community through his involvement with the Florida Sheriffs Youth Ranch and the Safety Harbor Chamber of Commerce. He is a contributing author of the book Outspoken! Conversations on Church Communication.