Last week I talked about how it is important that your website be responsive. A responsive website adjusts the format and the way it is displayed based on the device being used to view the site.
I mentioned that one of the reasons it was important to have a responsive website was because of the website’s search rankings. Google has now added something that is even more visible to boost the effectiveness of a website that is responsive or mobile friendly:
When using Google to do a search on a mobile device, Google is now indicating if a website is Mobile Friendly.
So in addition to Google weighing a website’s mobile friendliness in the search rankings, it is likely that the human factor may be impacted as well, as people may be more likely to click on a website that has a “Mobile Friendly” classification over a website without it.
Have you noticed Google’s new “Mobile Friendly” indication when doing a search on a mobile device? Has this impacted which websites you will click on in your search results?

President at OurChurch.Com
Mark has served as the President of OurChurch.Com since its founding in 1996, leading the Custom Website and Sales departments with dedication and expertise.
Over the years, he has managed hundreds of custom website, graphic design, and marketing projects for churches, non-profits, businesses, and schools.
Beyond his professional work, Mark is deeply committed to serving his community. He coordinates and packs over 700 meals each week for children through One Community Now’s Pack A Sack for Kids program, volunteers in the Children’s Ministry at Generations Christian Church, and participates in a weekly Bible study.
12 Comments
I think responsivity is a ranking factor also. great post!